Why Do Fashion Trends Influence Society?

 

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As a highly interconnected human beings living in this modern society, men, women, girls, and boys always tend to get influenced by changing fashion trends which can manifest in different forms such as beautifully sewn style of clothing, aesthetic interior and exterior designing of homes, fascinating jewelry items, collection of stylish furniture, sophisticated accessories, and many more things.

This is a natural humans' psychology that from wearing and using expensive clothes and luxurious accessories respectively, they desire to display personal wealth, highlight fashion-oriented persona, showcase their exclusive preferences, and magnify their signature of social standing in front of friends, office colleagues, business partners, clients, relatives, loved ones, and other acquaintances through stylish and fashionable attires and valuable add-ons.

Ripple Effects of Fashion Trends

Fashion trends in different segments like stylish accessories, well-designed apparels, quality perfumes, elegant wristwatches, beautifully crafted footwear, expensive pieces of gold jewelry, home decoration, branded cosmetics, purchasing of luxury cars, and more all have ripple effects on society because socialization of people is deeply connected from each other. 

Obviously, you do get impressed from your friend's lifestyle and his or her personal material possessions and his or her social status in society, so, you try to match her or his style in your personal life which can be difficult to imitate from the point of your ability to afford.

As a result, people tend to adapt conspicuous consumption lifestyle in buying luxury products and services which are exclusively worn and used to impress others with a desire to appear special from rest of the crowd. 

Social Influencers

Men and women wear exquisitely designed clothes and other stylish accessories to look elegant, good looking, attractive, noticeable, and presentable before their friends, colleagues, high networth clients, business associates, and other relatives.

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There are different social influencers which affect buying behavior of people in terms of fashion appeal such as film industries, celebrities, popular leaders, corporate heads, haute couture, experts of silhouette, renowned fashion designers, sportsmen, sportswomen, adventurists, television channels, commercial online advertisements, changing seasons, and many more associated social factors.

Penetration of Technology

Besides actual requirements, it has also become a fashion for people especially among young generations to buy high technology-oriented, nicely designed, and luxurious smartphones, laptops, tablets, and other electronic gadgets which not only enhance their working performance but these also display their social standing in the society, so, penetration of technology plays a decisive role in affecting buying tendencies of the people.

Seasonal Impacts

During winter season, you wear warm clothes like wool-knitted sweaters, jackets, strongly stitched leather garments, and pair of leather shoes, so these apparels and accessories not only protect you from harsh weather conditions, snow falling, chilly breezes, and cold rainy spells but these also satisfy your hunger of fashion and highlight personal lifestyle in your social circles.

In summer season, you tend to wear nicely designed and beautifully stitched lighter apparels made of textile fabrics and open ankle or lower ankle exposed footwear which are breathable for giving comfort to your body parts, so, as a positive outcome, these types of attires and footwear keep your body and feet cool, dry, ventilated, and protect them from skin irritation and discomfort.

 

Disposable Income

There is no denying the fact that the greater your disposable income is the more spendings you will do on your luxury fashion-oriented attires, expensive accessories, costly jewelry items, quality perfumes, famous brand cosmetics, interior and exterior designing of home, planning for vacations, buying cars, and more options you can have to satisfy your hunger of fashion.

Fashion Houses

As far as innovative ideas, styles of clothing, and accessories are concerned, modern men and women follow world renowned fashion houses and fashion magazines because these carry technical expertise and rich experiences in the introduction of captivating, aesthetically sewn and nicely designed attires, elegantly constructed footwear, and fascinating accessories which they present and market in front of the media and target audience from time to time, so, as a natural consequence, they greatly affect perception of society towards following of new fashion trends.

Projection

According to the study of Statista, revenue in the Fashion segment is projected to reach US$ 0.99 trillion in 2022.

Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 11.45%, resulting in a projected market volume of US$ 1.37 trillion by 2025.

The above-mentioned project will corelate in influencing trading and buying activities in the fashion segment worldwide in future.

Economic Booster

You should not forget about the positive outcomes in which fashion industry plays its important role in boosting economic activities in the society that directly and indirectly affects different related industries and generates substantial employment for all factors of production.

Fashion sector generates demand potentials for different industries such as textile sector, leather industry, makers of threads, dyeing houses, manufacturers of cosmetic and perfumes, watch makers, sellers of jewelers and gemstones, interior and exterior home designers and developers, and many more, so, as positive results, many related sectors are directly or indirectly influenced by fashion industry which combining continues to uplift economic and business activities in all developed and developing societies all over the world. 

Negative Effects

If you do not carefully plan your monthly budgets per your net income, then it creates imbalance between your streams of inflow and outflow of income. 

Those people who tend to spend money lavishly through financial credit instruments in buying expensive dresses, luxurious accessories, and costly footwear face negative effects in their personal and family lives. 

It is not the fashion industry to blame, but it is the misuse of money which people spend in their conspicuous consumption to impress friends, colleagues, loved ones, and other relatives.

Conclusion

In today's fast changing modern world, you cannot deny the importance of fashion and lifestyle which positively motivates, affects, and prepares human societies for different healthy social changes like innovations, creativity, mass production, quality control measures taken at production level, availability of various quality products and services, best use of factors of production, employment generation for people, intensifying commercial and trading activities on global scale, and much more.

So, it is beyond any doubt that fashion trends do influence society but in a positive and helpful manner. It is up to your personal preferences and exclusive choices which can bring good or bad results for you as a consumer.

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